According to a new survey, nearly half the US population (47 percent) are unsure about where chocolate milk comes from. Seven percent believe that chocolate milk comes to us from brown cows. Yes, of the last 100 people you’ve seen, spoken to, had brunch with, 7 of them are under the impression that chocolate milk comes from brown cows. Sorry to burst the chocolate milk bubble, but this is not how chocolate milk works.

The survey was conducted in April by Undeniably Dairy, a group within the Innovation Center for U.S. Dairy that represents family dairy farmers.


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