LOS ANGELES — On Feb. 24 Hollywood will turn out for the Oscars.

But it’s starting to feel as if it might be “The Last Picture Show.”
Next year’s Academy Awards ceremony — the 85th since 1929 — will be landing in a pool of angst about movies and what appears to be their fraying connection to the pop culture.
After the shock of last year's decline in the number of tickets sold for movies domestically, to 1.28 billion, the lowest since 1995 (and attendance is only a little better this year) film business insiders have been quietly scrambling to fix what few will publicly acknowledge to be broken.

That is, Hollywood’s grip on the popular imagination, particularly when it comes to the more sophisticated films around which the awards season turns. Several industry groups, including the Academy of Motion Picture Arts and Sciences, which awards the Oscars, and the nonprofit American Film Institute, which supports cinema, are privately brainstorming about starting public campaigns to convince people that movies still matter.

That seemed self-evident only a few years ago. But the mood has turned wistful as people in the industry watch the momentum shift toward television.