Originally Posted By: MaryCas
Remember those little ads in magazines or match book covers about the guy who got sand kicked in his face and then lifted weights?


Yes! They were also advertised in many comic books back in the day! It was Charles Atlas' Dynamic Tension work out program. I remember writing to them and I received some free info/pamphlets (1975's version of an infomercial!). I never ordered the full "program" but I remembered being very disappointed to read in one of the leaflets that the real Charles Atlas was already dead but his proven successful program lived on!