As someone (DT?) said, there is an old Sicilian tradition, the Puppet theatre, a popular form of art based on puppets moved by strings (the so called "pupi", while the one behind the scenes who pulls the strings is the "puparo"), which has been declining in the last decades due to major commercial forms or expressions like cinema and television, but still remains a best attraction for tourists and a powerful symbol in the Sicilian tradition. It is obvious that the logo got this symbolic meaning.